Social Media Toolkit

Toolkit
This toolkit supports COE-NF partners, stakeholders, and nursing facilities in showcasing the impact of partnership and education on improving care for nursing facility residents with behavioral health and substance use issues. It also serves as a resource for participants in the Behavioral Health Ambassador program, providing a foundation to cultivate a supportive environment where staff feel empowered to address residents’ behavioral health needs, ensuring residents receive compassionate, high-quality care.

the center of excellence for behavioral health in nursing facilities (COE-NF)

Established by the Substance Abuse and Mental Health Services Administration (SAMHSA), in partnership with the Centers for Medicare and Medicaid Services (CMS), the COE-NF offers Certified Medicare and Medicaid Nursing Facility Staff a centralized resource hub with easy access to trainings, technical assistance and additional resources, at no cost.

What We Do

We help nursing facilities to improve the quality of life and care provided for residents who are experiencing a variety of behavioral health disorders, with a focus on Serious Mental Illness (SMI), Substance Use Disorder (SUD) and Co-Occurring Disorders (COD).

Who We Help

We provide direct technical assistance, evidence-based training, and resources that are appropriate for every member of your long-term care facility — from those providing day-to-day direct care, to clinical and administrative staff.